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Finding a niche for your internet business is probably one of the hardest things to do when starting an online business. It also one of the most important things you need to get right before you invest a lot of time and money. A true understanding of what you are good at and what you want to be doing every day in your business will save you a lot of frustration later on when you are trying to run your business. To help with your niche discovery I have added a link to an great post by Rajiv Vij " Finding Your Passion and Inner Calling."
In this post, he talks about finding your passion and inner calling. In his previous post, he talked about the difference between pursuing a job, career or your calling and the impact pursuing your calling has on your level of happiness at work.
The Best Domain Names:
Are short, hard to misspell, and easy to type.
Auction Site Example:
- Good: eBay.com
- Bad: TheReallyBigAuctionSitethatsalesalotofstuff.com
Are memorable and related to your business.
Comic Book Site Example:
- Good: KidsComics.com
- Bad: ColorfulDrawingsWithaStoryinaCover.com
Contain the exact keyword relevant to your business.
Model Airplane Site Example:
- Good: ModelAirplanes.com
- Bad: SmallFlyingThings.com
Do not violate copyright laws.
Book Site Example:
- Good: WewonsBooks.com
- Bad: BarnsNobleandAmazonbooks.com
Have no hyphens or numbers.
DVD Rental Site Example:
- Good: DVDRentals.com
- Bad: 101-Movies-4-watching.com
Use an extension appropriate for your business.
Dog Shoe Site Example:
- Good: DogShoes.com
- Bad: DogShoeBargains.org
There are exceptions to all of these rules and examples. Some of the examples use domains that are already taken. We purchased a copy of Market Samurai to study how these rules will help select the perfect domain name. Get your free trail version of Market Samurai today! We use 1and1.com for all of our domains and hosting.